"Sales revenue in the first half of the year increased by 48% year-on-year, and the annual target completion rate reached 61%!" Recently, Liugong overseas accessories once again came good news, successfully completed the "more than half of the time, more than half of the task" target task, laying a solid foundation for achieving the annual sales target.
Since the beginning of this year, Liugong overseas parts focus on key areas, the development of key items, to seize sales opportunities as the first priority, to expand overseas export business, to achieve a substantial growth in overseas parts sales. From a regional point of view, Russia and Indonesia achieved blowout growth in the two regions, and sales in the first half of the year increased by 276% and 200%, respectively, becoming a beautiful landscape of Liugong overseas accessories in the first half of the year.
As the "dark horse in the market" of Liugong overseas parts sales this year, the Liugong Russian parts team takes the direction of "advance layout of key regions, high-quality growth of key items, and cooperation with key customers in all aspects" as the direction, to deepen the local market, implant corresponding products to fill market vacancies, and strengthen all-round strategic cooperation with major customers, improve supply chain management, etc. Established Liugong accessories unique competitive advantage.
In the overseas emerging market - Indonesia region, Indonesia accessories team keen to catch the market development trend, has participated in a number of major customer projects, to provide personalized solutions to meet various customer needs. At the same time, bold reform and innovation will extend the parts warehouse to the production line, improve the timeliness and reliability of the parts supply, and invest in the construction of retail warehouses, provide a more flexible supply model, and seize more sales opportunities while reducing the inventory pressure of customers.
In addition, the Indian company focused on market segments, and the service and accessories were closely linked, promoting the sales volume of 59 million yuan in the first half of the year, which was the highest sales volume of all overseas accessories of Liugong; The Beijing Office further deepened the cooperation with Chinese major customers, provided customers with comprehensive solutions, and continuously improved customer satisfaction, and the sales volume of spare parts increased by 81% in the first half of the year.
In Liugong overseas parts marketing and regional subsidiaries, dealers and related departments under the close coordination, the first half of the battle successfully concluded. For the second half of the year, Liugong overseas accessories will continue to pay attention to market dynamics, optimize sales strategies around the international situation, so that Liugong accessories brand fully rooted in the global market.