With the deepening of localization layout, supported by strong product strength and service guarantee capabilities, Zoomlion has shown a trend of "breaking bamboo" in the Saudi market. Recently, Zoomlion excavators, truck cranes, concrete mixers and other types of equipment to welcome batch delivery, more and more local customers highly appreciate the company's products and services, decided to bulk procurement and subsequent purchase.
▲ Zoomlion excavator, truck crane, mixer truck and other batch delivery to Saudi Arabia
After the delivery of 10 55-ton excavators, they will be used for the construction of NEOM New City, the "city of the future" in Saudi Arabia. Customers are highly satisfied with Zoomlion's products and services, not only continue to increase the purchase volume, but also actively introduce and recommend to other customers in the industry. The 110 ton and 80 ton truck cranes delivered will be used in the project in Yanbu, western Saudi Arabia, where the customer has successively purchased more than five Zoomlion cranes. Dozens of concrete mixers were delivered to YAMAMA Cement Company, the oldest and top three cement producer in Saudi Arabia.
▲ Saudi customers praised Zoomlion excavator
Thanks to the increasingly perfect localization network layout, Zoomlion's brand influence in the Saudi market is rising, ushering in a boom in customer orders. "For example, YAMAMA, a well-known large construction contractor, is very fond of our mixing trucks, which are used in their key projects and will be purchased in large quantities in the future. At present, the company has formed a '1+3+4' network layout, with the first-level network located in the capital Riyadh as the center, three second-level network in Dammam, Jeddah, Tabuk, and four third-level network in Dubar, Jubar, Qasim, and Mecca Medi, forming a full coverage of the main Saudi market and supporting the rapid response of service spare parts. Customer satisfaction has increased significantly." Zoomlion Saudi Arabia country manager Liu Jianwei said.
▲ Zoomlion Saudi Service Engineer team
"At present, most of The key projects in Saudi Arabia, our equipment is involved, such as the vertical city of NEOM The line pilot project, the world's largest floating industrial complex OXAGON project, Riyadh's King's Park project and so on. We are also actively engaged with Saudi Arabia's Ministry of Investment, PIF and NEOM in the procurement of some large-scale projects, and extensively participated in various local projects to help Saudi Arabia explore a new model of urban sustainable development." "Liu Jianwei said.
